The Balanced Scorecard - Translating Strategy Into Action free download online
Title: The Balanced Scorecard - Translating Strategy Into Action Author(s): Robert S. Kaplan Pages: 1 Publisher: Harvard Business School Press Publication date: 1996 Language: English Format: HTML ISBN-10: 0875846513 ISBN-13: Description: The origins of this book can be traced back to 1990 when the Nolan Norton Institute, the research arm of KPMG, sponsored a one-year multicompany study, "Measuring Performance in the Organization of the Future." The study was motivated by a belief that existing performance-measurement approaches, primarily relying on financial accounting measures, were becoming obsolete. The study participants believed that reliance on summary financial-performance measures were hindering organizations' abilities to create future economic value. David Norton, CEO of Nolan Norton, served as the study leader and Robert Kaplan as an academic consultant. Representatives from a dozen companies 1manufacturing and service, heavy industry and high-techmet bi-monthly throughout 1990 to develop a new performance-measurement model.
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Title: The Balanced Scorecard - Translating Strategy Into Action